March/April 2008 Centerfold

branded Head
art
Branded Head
artist
Hank Willis Thomas

Branded and On Display demonstrates how the forms and tactics of branding dominate the psychic and visual environment of our culture. The work departs from a distinct issue or observation and brings us to a fresh understanding of our experience–how frequently we are scanned each day; how complex perceptions have been collapsed and condensed into simple signs and epithets; how advertising and display strategies shape our thinking.